Tag Archives: market research

IRI appoints new managing director for Asia Pacific

IRI has announced the appointment of Paul Hinds to the role of managing director for the Asia Pacific region. Mr Hinds is a “highly experienced and accomplished global IRI executive”, according to IRI. He will be based in the Sydney office. IRI describes itself as a “big data and technology …

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Squeezed Aussie shoppers cutting their spending

Anxious Australian shoppers are reining in their spending due to worries about the economy, according to new research by IRI. Early results indicate Australians are feeling more concerned about their financial situation. In fact, more than half (51 per cent) of respondents feel the economy will not improve in the …

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Coca-Cola tops Euromonitor list of global megabrands

Coca-Cola has topped Euromonitor International’s list of worldwide megabrands, pushing bitter rivals Pepsi into second place. The global market research company recently unveiled its list of top 100 megabrands. It ranked the world’s leading FMCG brands by retail sales value in 2017. The report found that global FMCG sales reached …

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Eight in ten want after-hours parcel delivery (but won’t pay for it)

Online shoppers in Australia want round-the-clock parcel delivery but don’t want to pay for it, research has found. CouriersPlease, which describes itself as a “leading parcel delivery service”, says it commissioned an independent, nationally representative panel of 1,021 Australian consumers. The goal was “to gauge the demand for after-hours or …

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Global grocery markets to hit $2.6tn by 2023

The leading 20 global grocery markets are set to generate an additional $2.6 trillion in sales, says global research organisation IGD. Main findings IGD predicts growth of 28 per cent between 2018 and 2023. It anticipates: Nearly half (44 per cent) of the extra sales will be created in Asia, …

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Needless indulgence ‘can make you happier’

Some consumers feel “happier” after buying something “indulgent” if there is no good reason for it, according to new research. The research comes from a team of marketing academics led by Francine Espinoza Petersen from ESMT Berlin business school. Her team did several studies examining consumers’ emotional responses and subsequent …

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Consumers buying premium during their grocery shop

One in three consumers in Australia would consider spending more on a premium offering in key grocery categories, recent Nielsen research has shown. Nielsen Scantrack data highlights that consumers are trading up everyday products in their shopping trolleys – meat and seafood are the top choices when considering a higher …

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Research shows Gen Z shoppers head in-store

AMP Capital has found in a new report that Generation Z shoppers prefer in-store shopping over buying online. The report, in AMP’s ‘Recommended Retail Practice’ (RRP) series, was titled ‘From A to Gen Z: Shopping with the Future Generation2’ and found that 87 per cent of ‘Australian future shopper’ respondents …

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